MARK 129 Advanced Marketing Projects

Students complete independent marketing projects, such as business or marketing plan development, advertising project development, international marketing project development, advanced project risk analysis assessment, or international marketing research. Requires instructor approval prior to registration.

Credits

5

Distribution

Career Training

Offered

6

Outcomes

1. Research, plan and formally propose an independent marketing project
2. Coordinate details associated with the project with the instructor and gain approval prior to engaging in the project
3. Communicate project status through weekly written reports
4. Report project results and learning outcomes at completion of project