MARK 109 Economics-Marketing Perspective

A study of economics, economic environments, and analysis of the economic factors involving the essentials of demand and supply; competition and monopoly; labor; public policy towards business; and the distribution of income

Credits

5

Distribution

Career Training

Offered

4

Outcomes

1. Recognize the demands of different types of markets and the effect of varying degrees of competition
2. Classify goods and what drives elasticity
3. Analyze the impact of changes in price and income on consumer buying decisions, assess the effects of substitution, and be able to identify and contemplate opportunity costs
4. Have evaluated the consequences of producer and consumer surplus
5. Use the law of supply and demand to develop and demonstrate business related projections
6. Use economic tools to analyze economic policies

Field Based Experience

0