MARK 126 Planning and Leadership

A general course for developing planning and personnel management skills required for successful sales, marketing and managerial professionals.

Credits

5

Distribution

Career Training

Offered

5

Outcomes

1. Identify personal relationship-building strengths and the beliefs, styles plus leadership behavior leading to scotomas that may limit personal success
2. Describe the impact various types of leadership have on organizations
3. Identify competencies that contribute to leadership success
4. Synthesize personal knowledge with wisdom shared about sustainable leadership strategies gained from research conducted with recognized business, association and agency leaders
5. Create a personal leadership vision
6. Use the tools and techniques of collaborative strategic planning
7. Develop a professional, supportive and collaborative relationship with a variety of industry contacts and colleagues that will serve as a resource and professional network.